HOW DO YOU DESIGN YOUR PACKAGING?
Branding is not the same as packaging design — you need both.
Some brands maintain a traditional identity, while others prefer a more modern packaging design. This combination is quite common. Not all traditional, long-established brands are outdated or ineffective. Many choose to preserve their legacy, especially when their trademark design is deeply embedded in consumers’ minds (brand image). This helps build customer loyalty, clarity, and stronger brand awareness.
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LATEST ARTICLES
27
Oct
2025
Oct
2025
Why Does the OPP Layer Peel Off from the Woven Bag?
If the print on your Rotogravure Woven Bag starts to peel, there is no need to panic. This is a fairly common issue in the woven bag industry. In most cases, the OPP layer (printed film) peels off due to insufficient heat temperature during the lamination process, when the printed…
27
Oct
2025
Oct
2025
Why Does Rotogravure Woven Bag Delivery Tend to Take Longer, and What Is the Solution?
The reason lies in an outdated or less modern business model. Many woven bag manufacturers still use a subcontracting model for OPP printing (OPP Printing / CPP Metalized – Printed OPP), outsourcing the printing process to a separate flexible packaging factory. Because their production input depends on the printing factory,…
27
Oct
2025
Oct
2025
Why Do Thin Rotogravure (Rice) Woven Bags Not Burst, While Thicker Ones Do?
The answer comes down to three critical factors: machine quality, raw material selection, and workforce expertise. 1. Machinery Quality & Yarn Consistency In theory, when PP resin (plastic pellets) is processed through an extruder machine, the quality and consistency of the yarn produced are critical. The yarn must be even…